Thursday, Feb. 5, 2026 Event check-in & registration available at the Welcome Reception entrance. Attendee badges are required for access to the reception. 6:00–9:00pm — Welcome Reception & Happy Hour Two drink tokens per person + cash bar Prizes & camaraderie Friday, Feb. 6, 2026 DOME 2026 officially begins. Event check-in & registration available at the entrance. Attendee badges are required for access to the vendors and sessions. 8:30am — Doors Open Coffee & light breakfast service Event check-in & registration (attendee badges required) 9:00am — Opening Remarks, Welcome & Event Framing Welcome to DOME 2026 Overview of the format and goals for the event Working on the business, not just in it 9:30am — Interactive Roundtable Discussion: Marketing & Advertising Digital strategy, paid media, social, and measuring what works Facilitated by: Roger Mealey (DigitalThrottle.com) Discussion includes: Digital-first promotion strategies Targeting racers vs. spectators Allocating spend effectively Understanding what actually drives ROI 10:30am–12:30pm — Track Strategic Planning Session #1 (2 Hours) Closed Working Session — Track A (TBD) A facilitated SWOT-style strategic planning session focused on: Strengths, weaknesses, opportunities, and threats Operational and staffing constraints Owner leverage and delegation Clear, prioritized next-season actions 12:30pm — Lunch (Provided) Lunch ’n Learn: Interactive Roundtable Discussion — PA Technology & Hearing Protection Facilitated by: Anissa Bezanson (TrackTune.live) Discussion focused on: Hearing protection best practices for staff and fans Modern PA and audio considerations Balancing safety with fan experience 1:45pm–3:45pm — Track Strategic Planning Session #2 (2 Hours) Closed Working Session — Track B (TBD) A second facilitated SWOT-style strategic planning session following the same structure as the morning session. 4:00pm — Interactive Roundtable Discussion: Timing, Technology & the Modern Track Stack Facilitated by: Jason (Trackside + Accutime) A practical, operator-level discussion covering: Timing systems and race control fundamentals How technology choices impact staffing and reliability Separating essential systems from unnecessary complexity Where technology reduces friction — and where it creates risk How payments and transaction processing fit into the overall operational stack 5:00pm — Happy Hour & Networking Evening: Informal group dinner (self-pay) Saturday, Feb. 7, 2026 8:30am — Doors Open Coffee & light breakfast service 9:00am — Opening Remarks (Brief Reset) Day One recap Overview of Day Two flow 9:15am — Interactive Roundtable Discussion: Sponsorships, Grants & Tourism Partnerships Facilitated by: Dana Potts (APBA) Discussion focused on: Working with tourism bureaus and CVBs Identifying and securing grant funding Positioning events for external support Lessons learned across motorsports disciplines 10:30am–12:30pm — Track Strategic Planning Session #3 (2 Hours) Closed Working Session — Track C (TBD) A facilitated strategic planning session focused on: Business constraints and opportunities Staffing and delegation challenges Growth levers and risk areas Prioritized action items 12:30pm — Lunch (Provided) Lunch ’n Learn: Interactive Roundtable Discussion — Getting Fans in the Stands Facilitated by: Scott Kosak (GetInTheStands.com) Discussion focused on: Converting casual attendees into regulars Building fan loyalty and community Increasing attendance without discounting Practical engagement strategies owners can implement immediately 1:45pm–3:45pm — Track Strategic Planning Session #4 (2 Hours) Closed Working Session — Track D (TBD) A final facilitated SWOT-style strategic planning session, concluding the track-focused work. 4:00pm — Interactive Roundtable Discussion: Sanctioning Bodies & Series Considerations Facilitated by: Jon O’Neal (IHRA) Operator-focused discussion covering: Differences between sanctioning bodies Series structures and tradeoffs Operational implications for tracks Timing-system and compliance considerations (Framed as an informational discussion, not an endorsement.) 4:45pm — Closing Remarks & Open Roundtable Cross-track themes and shared observations Key takeaways to bring home Open Q&A 5:30pm — Adjournment Note: This agenda is a work in progress and is subject to change. If you, or somebody you know, is interested in being a panelist or has an idea for a topic not currently listed, we welcome you to complete our Call for Speakers form here.